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Progression P1 — Healthy Lifestyles

P1-L07

Public Health Campaigns — Persuasive Health Communicationحَمَلَاتُ الصِّحَّةِ العَامَّةِ — التَّوَاصُلُ الصِّحِّيُّ الإِقْنَاعِيُّ

Engage a reader with rhetorical questions, use persuasive verbs, and write a public health campaign text with a clear call to action.

ListeningReadingSpeakingWriting
01

Retrieve · orient · prepare

Objectives and visible success

Today you will

  • Engage the reader with هَلْ تَعْلَمُ أَنَّ and أَلَا تَعْلَمُ أَنَّ.
  • Use يُحَذِّرُ مِنْ، يَدْعُو إِلَى، يُشَجِّعُ عَلَى with correct complements.
  • Structure a persuasive message: hook, argument, call to action.
  • Write a 100-110 word campaign text with a clear call to action.

You can show success when…

Tick achievements as you secure them.

Retrieval bridge

Wake up previous learning

Answer four questions before opening the new language.

1Complete: هَلْ تَعْلَمُ أَنَّ ___ يُقَوِّي المَنَاعَةَ؟

2Complete: يُحَذِّرُ الطَّبِيبُ ___ التَّدْخِينِ.

3Complete: تَدْعُو الحَمْلَةُ ___ الوِقَايَةِ.

4Choose the strongest campaign close.

0/4
02

Recognise · organise · retrieve

Vocabulary studio

The complete lesson-relevant language bank is organised by meaning and recycled in the activities below.

26 lesson words and phrases

Campaign language

حَمْلَةٌ صِحِّيَّةٌ
a health campaign
رِسَالَةٌ صِحِّيَّةٌ
a health message
الإِقْنَاعُ
persuasion
حُجَّةٌ
an argument

Plural حُجَجٌ.

دَعْوَةٌ إِلَى العَمَلِ
a call to action
تَنْبِيهٌ
a warning, alert
شِعَارٌ
a slogan
رِسَالَةٌ وَاضِحَةٌ
a clear message
جُمْهُورٌ مُسْتَهْدَفٌ
a target audience
مِصْدَاقِيَّةٌ
credibility

Persuasive verbs

يُحَذِّرُ مِنْ
warns against

Form II, fixed with مِنْ.

يَدْعُو إِلَى
calls for

Fixed with إِلَى.

يُشَجِّعُ عَلَى
encourages

Form II, fixed with عَلَى.

يُحَفِّزُ
motivates

Form II; direct object.

يَنْتَشِرُ
spreads

Form VIII.

يُقْنِعُ
convinces

Form IV; direct object.

يَنْصَحُ بِـ
advises

Fixed with بِـ.

يُوَعِّي
raises awareness

Form II.

Rhetorical structures

هَلْ تَعْلَمُ أَنَّ
did you know that

أَنَّ takes an accusative noun.

أَلَا تَعْلَمُ أَنَّ
do you not know that

A stronger rhetorical opener.

تَخَيَّلْ أَنَّ
imagine that
مَاذَا لَوْ
what if
لِنَبْدَأِ الآنَ
let us start now

A call to action.

مَعًا نَسْتَطِيعُ
together we can
لِصِحَّتِكَ
for your health
الخِيَارُ بِيَدِكَ
the choice is yours

Vocabulary mission

Retrieve in both directions

Move between Arabic and meaning without relying on the order of the cards.

8 questions
1Choose the meaning of حَمْلَةٌ صِحِّيَّةٌ

2Choose the Arabic for “a health message”.

3Choose the meaning of الإِقْنَاعُ

4Choose the Arabic for “an argument”.

5Choose the meaning of دَعْوَةٌ إِلَى العَمَلِ

6Choose the Arabic for “a warning, alert”.

7Choose the meaning of شِعَارٌ

8Choose the Arabic for “a clear message”.

0/8
03

Explain · notice · apply

Rhetoric, persuasion and the call to action

البَلَاغَةُ وَالإِقْنَاعُ وَالدَّعْوَةُ إِلَى العَمَلِ

Rhetorical openers with أَنَّ, persuasive verbs with fixed prepositions, and the structure of a campaign message.

1Meaning

What does the structure communicate?

2Form

Which word or ending changes?

3Agreement

What must match the noun or person?

4Transfer

Can you use it with new vocabulary?

هَلْ تَعْلَمُ أَنَّ النَّوْمَ يُقَوِّي المَنَاعَةَ؟
What to notice

أَنَّ makes النَّوْمَ accusative.

تُحَذِّرُ الحَمْلَةُ مِنَ التَّدْخِينِ
What to notice

مِنْ is fixed with يُحَذِّرُ.

لِنَبْدَأِ الآنَ بِخُطْوَةٍ صَغِيرَةٍ
What to notice

A concrete call to action.

1

Rhetorical openers

هَلْ تَعْلَمُ أَنَّ + accusative noun

أَنَّ makes the following noun accusative; the predicate stays nominative.

هَلْ تَعْلَمُ أَنَّ النَّوْمَ يُقَوِّي المَنَاعَةَ؟أَلَا تَعْلَمُ أَنَّ الحَرَكَةَ تُطِيلُ العُمُرَ؟
2

Persuasive verbs

يُحَذِّرُ مِنْ · يَدْعُو إِلَى · يُشَجِّعُ عَلَى

Each has a fixed preposition and a genitive complement.

تُحَذِّرُ الحَمْلَةُ مِنَ التَّدْخِينِتَدْعُو إِلَى نَمَطِ حَيَاةٍ صِحِّيٍّ
3

Direct-object persuaders

يُحَفِّزُ / يُقْنِعُ + accusative

These take a direct object with no preposition.

تُحَفِّزُ الرِّسَالَةُ الشَّبَابَ عَلَى الحَرَكَةِ
4

The call to action

imperative or مَعًا نَسْتَطِيعُ

Close with a clear, concrete next step.

لِنَبْدَأِ الآنَ بِخُطْوَةٍ صَغِيرَةٍالخِيَارُ بِيَدِكَ
VerbWhat follows itExample
يُحَذِّرُمِنْ + genitiveيُحَذِّرُ مِنَ التَّدْخِينِ
يَدْعُوإِلَى + genitiveيَدْعُو إِلَى الحَرَكَةِ
يُشَجِّعُعَلَى + genitiveيُشَجِّعُ عَلَى المَشْيِ
يُحَفِّزُaccusative objectيُحَفِّزُ الشَّبَابَ
1
A rhetorical question hooks the reader

هَلْ تَعْلَمُ أَنَّ نِصْفَ حَالَاتِ أَمْرَاضِ القَلْبِ يُمْكِنُ الوِقَايَةُ مِنْهَا؟ The noun after أَنَّ is accusative (نِصْفَ). This opening draws the reader in before the argument arrives.

2
Persuade with evidence, close with action

A strong campaign names a fact, gives a reason, and ends with a clear call: لِنَبْدَأِ الآنَ or الخِيَارُ بِيَدِكَ. Fear alone persuades less than evidence plus a concrete next step.

Grammar laboratory

Choose the form for a reason

Every answer checks a stated rule, change or agreement decision.

8 questions
1Complete: هَلْ تَعْلَمُ أَنَّ ___ يُقَوِّي المَنَاعَةَ؟

2Complete: تُحَذِّرُ الحَمْلَةُ ___ التَّدْخِينِ.

3Complete: تَدْعُو الرِّسَالَةُ ___ نَمَطِ حَيَاةٍ صِحِّيٍّ.

4Complete: تُشَجِّعُ الحَمْلَةُ ___ المَشْيِ اليَوْمِيِّ.

5Choose the accurate sentence with يُحَفِّزُ.

6Which is the strongest campaign close?

7Which opener is a rhetorical question?

8Which campaign persuades responsibly?

0/8
04

Build · transform · justify

Sentence-building and transformation studio

The guided builder develops flexible sentence construction. The three independent tasks then test different skills: grammatical transformation, meaning and coherence, and original sentence production.

Combinatorial builder studio

Build a campaign from a rhetorical hook, a persuasive line and a call to action.

This guided builder accepts 27 accurate combinations. Build 3 different sentences, changing one meaningful chunk each time. Compare the grammar and meaning before moving to the independent tasks.

My generated sentence

اِخْتَرْ جُزْءًا مِنْ كُلِّ قَائِمَةٍ.

0/3 different sentences built.

Each hook, persuasive line and call to action is accurate on its own, so any three different combinations work.

1
Transformation challenge

Fix the case after أَنَّ

Repair the noun that follows أَنَّ.
Original sentence

هَلْ تَعْلَمُ أَنَّ النَّوْمُ يُقَوِّي المَنَاعَةَ؟

أَنَّ + ؟
Choose the best Arabic response
2
Transformation challenge

Repair the persuasive preposition

Correct the complement after يُحَذِّرُ.
Original sentence

تُحَذِّرُ الحَمْلَةُ عَلَى التَّدْخِينِ.

يُحَذِّرُ + ؟
Choose the best Arabic response
3
Transformation challenge

Add a call to action

Replace the flat ending with a call to action.
Original sentence

التَّدْخِينُ ضَارٌّ بِالصِّحَّةِ.

أَضِفْ دَعْوَةً إِلَى العَمَلِ
Choose the best Arabic response

0/3 purposeful tasks secured.

05

Read · understand · respond

Campaign Mission — Rhetoric, Prepositions and Action

Check the case after أَنَّ, the persuasive preposition, and whether the message closes with a call to action.

Arabic application challenge

Check the case after أَنَّ, the persuasive preposition, and whether the message closes with a call to action.

Round 1♥ ♥ ♥ 0 points

06

Spot · explain · repair

Accuracy repair workshop

Strong learners do not only recognise an error: they identify the system and repair it.

هَلْ تَعْلَمُ أَنَّ النَّوْمُ يُقَوِّي المَنَاعَةَ؟

هَلْ تَعْلَمُ أَنَّ النَّوْمَ يُقَوِّي المَنَاعَةَ؟

أَنَّ takes an accusative noun.

تُحَذِّرُ الحَمْلَةُ عَلَى التَّدْخِينِ.

تُحَذِّرُ الحَمْلَةُ مِنَ التَّدْخِينِ.

يُحَذِّرُ requires مِنْ.

تَدْعُو الرِّسَالَةُ عَلَى نَمَطٍ صِحِّيٍّ.

تَدْعُو الرِّسَالَةُ إِلَى نَمَطٍ صِحِّيٍّ.

يَدْعُو requires إِلَى.

Repair check

Preserve the intended meaning

6 questions
1Choose the accurate sentence.

2Choose the accurate sentence.

3Choose the accurate sentence.

4Complete: هَلْ تَعْلَمُ أَنَّ ___ يُقَوِّي المَنَاعَةَ؟

5Complete: تُحَذِّرُ الحَمْلَةُ ___ التَّدْخِينِ.

6Complete: تَدْعُو الرِّسَالَةُ ___ نَمَطِ حَيَاةٍ صِحِّيٍّ.

0/6
07

Predict · listen twice · verify

Listening: a campaign message

Read the questions first. Listen once for the main message and again for the exact detail.

1Predict

Which person, time, frequency, sequence, contrast or changed detail might you hear?

2First listening

Catch the speaker, setting and overall message.

3Second listening

Confirm the exact detail and reject close distractors.

Audio is coming soon.
1What does the rhetorical opener ask about?

2What does the campaign warn against?

3How big a change does it ask for?

4What does it encourage young people to do?

5How does it close?

0/5
Listening script

هَلْ تَعْلَمُ أَنَّ ثَلَاثِينَ دَقِيقَةً مِنَ المَشْيِ يَوْمِيًّا تُقَلِّلُ مِنْ خَطَرِ أَمْرَاضٍ كَثِيرَةٍ؟ تُحَذِّرُ حَمْلَتُنَا مِنَ الجُلُوسِ الطَّوِيلِ، وَتَدْعُو إِلَى نَمَطِ حَيَاةٍ أَكْثَرَ حَرَكَةً. لَا نَطْلُبُ تَغْيِيرًا كَبِيرًا؛ بَلْ خُطْوَةً صَغِيرَةً كُلَّ يَوْمٍ. تُشَجِّعُ الرِّسَالَةُ الشَّبَابَ عَلَى اسْتِعْمَالِ الدَّرَجِ بَدَلَ المِصْعَدِ، وَعَلَى المَشْيِ إِلَى المَدْرَسَةِ. وَإِذَا بَدَأْتَ اليَوْمَ، سَتَشْعُرُ بِالفَرْقِ خِلَالَ أَسَابِيعَ. الخِيَارُ بِيَدِكَ، وَمَعًا نَسْتَطِيعُ أَنْ نَبْنِيَ عَادَاتٍ أَفْضَلَ.

08

Preview · scan · prove

Reading: what makes a campaign work

Read once for meaning, then return to the exact Arabic evidence before choosing an answer.

1Preview

Identify the text type and likely purpose.

2Scan

Locate names, numbers, repeated words and question cues.

3Prove

Choose only an answer supported by the text.

تَنْجَحُ الحَمْلَةُ الصِّحِّيَّةُ عِنْدَمَا تَجْمَعُ بَيْنَ الوُضُوحِ وَالمِصْدَاقِيَّةِ. فَالرِّسَالَةُ الغَامِضَةُ لَا تُقْنِعُ، وَالتَّخْوِيفُ وَحْدَهُ لَا يَدُومُ أَثَرُهُ. لِذٰلِكَ تَبْدَأُ الحَمَلَاتُ الجَيِّدَةُ بِمَعْلُومَةٍ صَادِمَةٍ لٰكِنْ صَحِيحَةٍ، ثُمَّ تَدْعُو إِلَى خُطْوَةٍ عَمَلِيَّةٍ صَغِيرَةٍ. وَتُحَفِّزُ الجُمْهُورَ بِلُغَةٍ إِيجَابِيَّةٍ، لَا بِاللَّوْمِ. وَتَنْتَشِرُ الرِّسَالَةُ بِسُرْعَةٍ عَبْرَ وَسَائِلِ التَّوَاصُلِ إِذَا كَانَتْ قَصِيرَةً وَقَابِلَةً لِلتَّطْبِيقِ. وَلَيْسَ الهَدَفُ إِخَافَةَ النَّاسِ، بَلْ تَمْكِينَهُمْ مِنَ اتِّخَاذِ قَرَارٍ أَفْضَلَ. وَتَخْتَلِفُ الرِّسَالَةُ الأَنْجَحُ بِاخْتِلَافِ الجُمْهُورِ المُسْتَهْدَفِ.
1When does a health campaign succeed?

2What does the text say about fear alone?

3How do good campaigns motivate the audience?

4When does a message spread quickly?

5What is the stated goal?

0/5
09

Model · rehearse · respond

Speaking: pitch a health message

Use the model to notice the structure, then answer a randomly selected prompt without reading a full script.

Prompt bank

  1. اِبْدَأْ حَمْلَتَكَ بِسُؤَالٍ بَلَاغِيٍّ. مَا هُوَ؟
  2. مِمَّ تُحَذِّرُ؟ وَإِلَى مَاذَا تَدْعُو؟
  3. مَا دَعْوَتُكَ إِلَى العَمَلِ؟

اِضْغَطْ لِاخْتِيَارِ سُؤَالٍ.

Model exchange

A

اِبْدَأْ حَمْلَتَكَ بِسُؤَالٍ بَلَاغِيٍّ.

Rhetorical opener
B

هَلْ تَعْلَمُ أَنَّ المَشْيَ اليَوْمِيَّ يُقَلِّلُ مِنْ خَطَرِ أَمْرَاضِ القَلْبِ؟

Opener with أَنَّ + accusative
A

وَإِلَى مَاذَا تَدْعُو؟

Call for
B

أَدْعُو إِلَى نَمَطِ حَيَاةٍ أَكْثَرَ حَرَكَةً، وَأُشَجِّعُ عَلَى خُطْوَةٍ صَغِيرَةٍ كُلَّ يَوْمٍ، وَالخِيَارُ بِيَدِكَ.

Persuasive verbs plus a call to action
Not yet marked complete.
10

Plan · draft · improve

Guided writing workshop

Write a 100-110 word public health campaign text on a topic of your choice. Open with a rhetorical question, warn against one habit, call for a healthier one, and close with a clear call to action.

Success checklist

  • A rhetorical opener with هَلْ تَعْلَمُ أَنَّ and an accusative noun.
  • One يُحَذِّرُ مِنْ and one يَدْعُو إِلَى, with correct prepositions.
  • One يُشَجِّعُ عَلَى or يُحَفِّزُ with the right complement.
  • A clear call to action to close.
1 · content2 · target grammar3 · check and improve
Reveal an achievable model

هَلْ تَعْلَمُ أَنَّ ثَلَاثِينَ دَقِيقَةً مِنَ الحَرَكَةِ يَوْمِيًّا تُقَلِّلُ مِنْ خَطَرِ أَمْرَاضٍ كَثِيرَةٍ؟ تُحَذِّرُ حَمْلَتُنَا مِنَ الجُلُوسِ الطَّوِيلِ أَمَامَ الشَّاشَاتِ، وَتَدْعُو إِلَى نَمَطِ حَيَاةٍ أَكْثَرَ نَشَاطًا. لَا نَطْلُبُ مِنْكَ تَغْيِيرًا كَبِيرًا، بَلْ خُطْوَةً صَغِيرَةً: اِسْتَعْمِلِ الدَّرَجَ بَدَلَ المِصْعَدِ، وَامْشِ إِلَى المَدْرَسَةِ. تُشَجِّعُ الرِّسَالَةُ الشَّبَابَ عَلَى الحَرَكَةِ بِلُغَةٍ إِيجَابِيَّةٍ لَا بِاللَّوْمِ. وَإِذَا بَدَأْتَ اليَوْمَ، سَتَشْعُرُ بِالفَرْقِ خِلَالَ أَسَابِيعَ. تَذَكَّرْ أَنَّ التَّغْيِيرَ يَبْدَأُ بِقَرَارٍ وَاحِدٍ. الخِيَارُ بِيَدِكَ، وَمَعًا نَسْتَطِيعُ أَنْ نَبْنِيَ عَادَاتٍ أَفْضَلَ. لِنَبْدَأِ الآنَ.

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11

Retrieve · judge · transfer

Complete the lesson checkpoint

The final check mixes vocabulary, grammar and communication rather than repeating one exercise type.

Core

Write a rhetorical opener and two persuasive sentences with correct prepositions.

Develop

Add a call for a healthier habit and a call to action.

Stretch

Write a full campaign that persuades with evidence and closes with a concrete step.

Final self-marking check

Show what you can now do

6 questions
1Complete: هَلْ تَعْلَمُ أَنَّ ___ يُقَوِّي المَنَاعَةَ؟

2Complete: يُحَذِّرُ الطَّبِيبُ ___ التَّدْخِينِ.

3Complete: تَدْعُو الحَمْلَةُ ___ الوِقَايَةِ.

4Choose the strongest campaign close.

5Complete: هَلْ تَعْلَمُ أَنَّ ___ يُقَوِّي المَنَاعَةَ؟

6Complete: تُحَذِّرُ الحَمْلَةُ ___ التَّدْخِينِ.

0/6

Complete the check to receive a next step.

Exit ticket

Record one secure achievement and one precise next step.

Not yet marked complete.